Three glasses, three wines, how will it end?

I would have laid odds that this whole exercise was silly. How could the shape of a glass affect the taste of its contents?

At the Toronto Sheraton Hotel‘s Social Hour, I watch, with a certain degree of cynicism, as Stewart Risto of Riedel, The Wine Glass Company, begins to take us through a tasting of three red wines from California: a Pinot Noir, a Syrah and a Cabernet Sauvignon.

Riedel makes 236 different shaped glassware. Surely this is simply an exercise in marketing? Continue reading →